Saturday, 30 June 2012

Ben Hammersley D&AD Lecture - 11//06//12




I was lucky enough to receive a phone call from and old friend from my foundation course at Manchester Metropolitan saying that he had won a competition on Twitter for a pair of free tickets to this lecture (which prior I was unaware of). As my friend was in London he forwarded the tickets to me and I got to enjoy the talk.


Notes from the lecture:-

- Moore's Law - power of technology
- Metcalfe's Law - networks
- Hierarchy transition to networking
- pre 1989 and post 1990
- Intimate technology - phones - completely bizarre pre 1989
- noisy technology and quite technology
- noises in your mind - senses - sense of unread messages
- technology being louder switched off then when switched on
- we don't have to remember facts anymore we now remember pathways
- a change in the way we think
- technology has culture embedded into it
- smart cities - gathering data, distributing it and informing society - optimising life (thats the theory)
- Facebook is an ideology
- Photoshop is fundamentally political
- become aware, slow things down and listen to the noise our technology creates
- networking tempos - twitter is short - post is 48 hours - the application of these tempos
- etiquette - doesn't evolve as fast as technology - mobile should be switched off in restaurants, lectures, cinemas etc.





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